Santa Cruz County Business Council
How To Join
If you’re interested in joining, here’s a brief overview of the Santa Cruz County Business Council its mission, focus areas, membership, and benefits. Contact Zoe for more info or to sign up.

Mission:
Since 1996, the Santa Cruz County Business Council has been the united voice of local business leaders, advocating for a thriving economy and vibrant communities. Our diverse membership includes small businesses, tech startups, and some of the region’s largest employers. Together, we champion policies and initiatives that strengthen both business and community in Santa Cruz County.
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Key Issue Areas:
- Local Governance
- Infrastructure & Transportation
- Local Economic Development
- Workforce Housing

Members:
Our member organizations are the backbone of the Santa Cruz County Business Council. Representing a diverse range of industries, these business leaders collaborate to identify challenges, discuss solutions and advocate for policies that drive economic and community prosperity. Within the Council, members take on leadership roles through our Executive Committee, Board of Directors, and Council, ensuring a strong, unified voice for business in our region.
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Investment:
- Council Member (non-voting): $1200/year
- Board Member (voting) less than 100 employees: $2500/year
- Board Member (voting) 100 - 500 employees: $3500/year
- Board Member (voting) more than 500 employees: $5000/year
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Member Benefits:
- Exclusive access to leadership & decision-makers - Monthly Board of Directors and committee meetings with high-profile elected officials, business owners, community leaders and public administrators. - Representation at public meetings and decision-making forums where business interests are considered. - Direct engagement & advocacy - Access to the Executive Director, who serves as a liaison between members, public administrations, community organizations and key stakeholders. - Regular engagement with executives and senior leaders from the largest employers in Santa Cruz County. - Business promotion & networking - Featured promotion on the SCCBC website, social media platforms, and at hosted events. - Invitation to the annual holiday party at Shadowbrook Restaurant, with complimentary food and drinks.
Testimonials
Take a look about what our members have to say.
Dean Austin, SVP/Market President - Pacific Valley Bank
As a Board of Director of the Santa Cruz County Business Council, I’ve seen firsthand how vital this organization is to the economic health of our region. The Business Council brings together leaders from across industries to collaborate, problem-solve, and advocate for policies that strengthen our business community. Their ability to unite public and private stakeholders around shared goals is unmatched. I’m proud to be part of an organization that consistently delivers real value, meaningful dialogue, and a long-term vision for Santa Cruz County.
Jazmine Venegas, Central Coast Government Affairs - PG&E
Joining the Santa Cruz County Business Council has been one of the best decisions for PG&E. We have gained insight, support, and a community that genuinely cares about the future of our region. The leadership of the Business Council elevates everyone and has proved to be an invaluable business and community partner.
Ted Burke, Owner- Shadowbrook Capitola
As a longtime member of the Business Council, I have found them to be by far the most effective organization for promoting and protecting business interests in our county and cities. It truly has been an invaluable partner in helping me stay informed, connected and represented. The Council's advocacy and collaborative approach has strengthened our local economy all the while ensuring local businesses of every size has a voice.
Mickey Holzman, Pajaro Dunes Resort
As a long time member of the Business Council, I am proud to support this wonderful, important organization in the Santa Cruz County community. The Council consistently brings clarity to complex local issues and creates opportunities for business leaders to engage in real solutions. Their work has directly supported our growth and helped shape a healthier economic landscape."